This is the shirt I designed for UF's Annual Giving department for their summer subscription box.
Each year, the Annual Giving department at the University of Florida is responsible for starting several fundraising campaigns, maintaining alumni engagement, and keeping students and alumni aware of UF's goals in order to foster support. Shortly before I joined the team at UF Advancement, the Annual Giving department decided to launch a series of gift boxes, to which both students and alumni could subscribe. There would be a box for each season throughout the year, beginning with the 2022 fall school semester, and each would contain three or four small gifts. These boxes were intended to be care packages for students or nostalgic keepsakes for alumni, with custom packaging and fun, seasonal presents inside. This was the fourth and final subscription box, for the summer season, and it shipped to almost 4,200 subscribers by the end of the campaign.
This were the first couple of drafts for the vintage shirt design I made. I originally decided to use the same spot colors that were on the mystery box, but after sharing it with the Annual Giving department, they were worried the colors might resemble FSU too closely, so I revised them. After sending them the new print file, the Annual Giving department decided to change course and print the design on a bag instead.
